Roadmapping - Commercial Approach

How do you introduce sustainability into an existing commercial strategy?

There are two ways to do this - Wrap it or Infuse it.

But first, we have a quick crash course on how strategy is made using a process-mapping approach that doesn’t overload leadership and management and ensures they focus on the most important areas of the business.

Resources:

• Sample Mural Board on the Commercial Approach for a Gym with a 5 Year Thought-Leadership Strategy